Leading Indian retailer, Future Group will deploy the next generation of o9 platform to integrate demand planning (forecasting), replenishment planning and sales and operations planning. o9 will support Future Group’s 1500 Stores across 450 cities which will include all retail formats.

India’s largest publicly listed retailer has prioritised improving supply chain performance through next-generation technology as an important part of its ‘Thathastu’ initiative, ushering Retail 3.0, which blends technology with brick and mortar retail. The company chose o9 as its partner on this digital transformation journey because o9 came out as a Truly Integrated Supply Chain Platform which provides the ability to support retail scale with embedded forecasting intelligence.

Implementation of o9’s AI-powered platform by Future Group will enable it to use both internal and external demand drivers while planning for promotions, combined with powerful machine learning algorithms, to create a demand forecast. On replenishment planning, Future Group will leverage the o9 platform for generating the requirements at DCs and also its own food-led FMCG company, Future Consumer Limited’s requirements. The o9 platform will also enable a truly digital IBP process where both vendors and Future Group’s CPG will be able to validate their plan against the overall Annual numbers in the platform.

“The o9 Solutions platform will play a pivotal role in Future Group,” said Vivek Biyani, Director at Future Group. “We will be able to bring greater speed and insights to our supply and demand planning processes and run our IBP meeting live in the o9 system. We’re excited to bring o9’s next-generation platform capabilities to support our planning across all time horizons, from long-term strategic planning to mid-term, to short-term, all in one integrated platform.”

Chakri Gottemukkala, Co-Founder and CEO stated, “Future Group is an iconic Indian company, and o9 is honored to collaborate with them on their journey to establish an integrated business planning process that is as innovative and game-changing. We look forward to a long-term partnership that will enable Future Group to increase revenues and reduce costs while improving customer service and enhancing employee productivity.”


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